Answer :
One incumbency advantage is the 'name recognition' that incumbents often have over challengers.\n\nName recognition helps incumbents in the following ways:\n\n1. Familiarity with Voters: By being in office and having served constituents, incumbents are more likely to be known by potential voters. This familiarity can lead to greater trust and a belief that the incumbent is experienced in handling the responsibilities of the office.\n\n2. Media Coverage: Incumbents generally receive more media attention due to their current role in the government, which further enhances their visibility and imbeds their name and work in the minds of voters.\n\n3. Positive Perception: Voters often find it easier to vote for someone whose name they recognize rather than a challenger whose policies or effectiveness they might not know. This can sway undecided voters in favor of the incumbent simply because they are a safer, more known quantity.\n\nOverall, name recognition can lead to increased voter turnout for the incumbent, as recognized candidates are seen as more legitimate and familiar options at the polls. This increased visibility can significantly aid in helping an incumbent win the reelection due to the built trust and electoral advantage gained through repeat visibility and engagement with constituents.